Paramount: Everything we know so far.
Can a very rich and successful movie maker and a very rich and successful private equity chief transform a laggard media company into a Tiffany tech play?
Maybe it was fitting that the new owners of Paramount, a Skydance Corporation, introduced themselves to the media at 1515 Broadway. It’s in the center of Times Square, known to New Yorkers as the crossroads of the world, and a place where thousands of people welcome new beginnings each year.
I ate tacos and broke Levain cookies with the new management last week to find out where things go next. Paramount’s18,000 staff have questions: When are lay-offs coming, what’s the plan for the cable networks, what’s the new ombudsman doing?
As week one gets underway, here’s The Media Mix guide to everything we know so far about new Paramount before the big bosses get stuck into the hard work of turning projections into reality.
