The Media Mix
The Media Mix with Claire Atkinson
Will.i.am on music, brands and our AI future.
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Will.i.am on music, brands and our AI future.

The Media Mix jets to France to capture a conversation about the future of marketing. While attending events at Cannes Lions Claire Atkinson recorded music and tech entrepreneur Will.i.am discussing AI and where he sees intelligent media taking us in the future.

Plus pollster and marketing chief Mark Penn talks about how companies will have to do redo their communications in a personalized AI world . All this and more on this week’s episode of The Media Mix.

We're bringing you topics on media, marketing and tech from around the world at The Media Mix newsletter on Substack. We are also looking for fresh guest bookings and sponsors for 2024, so email us at themediamixUS@gmail.com You can also find Claire Atkinson on Twitter @claireatki or pitch her executive producer at jamie@oncamready.com

This special Cannes Lions episode is sponsored by Havas. You can find their report on AI here. https://www.prnewswire.com/news-releases/havas-pulls-back-the-curtain-on-consumer-perspectives-around-the-future-of-generative-ai-in-latest-prosumer-report-302171943.html

Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Media Mix
The Media Mix with Claire Atkinson
Host Claire Atkinson (Business Insider, NBC News, New York Post) brings exclusive conversations with big thinkers in media, tech, and marketing. The podcast will break and bridge new insights into the most important stories of the week, while looking at media and marketing news and trends from a global perspective. 
The Media Mix was co-created by Claire Atkinson and Jamie Maglietta. Hosted by Claire Atkinson. Executive Producers are Claire Atkinson, Jamie Maglietta, and Situation Room Studios. Edited and Produced by Situation Room Studios.