What is Sun Valley and what deals are on the table? Could CNN be spun off? Is BET up for grabs? Those are some of the questions Claire Atkinson tackles in this episode of The Media Mix. Fox Business Network's Charlie Gasparino lays out the potential moves being discussed, plus why he once got kicked out of the prestigious event. Then NPR's Eric Deggans explains the players involved in the potential sale of BET; could this deal be decided on at Sun Valley? Plus, Medialink CEO Michael Kassan weighs in on the power of Paris Hilton. All this and more in The Media Mix newsletter. Be sure to subscribe to the podcast and newsletter.
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Sun Valley: The Potential Sale of BET & why brands love Paris Hilton.